The Epic Rise of Lori Senecal into a Global Business Figure

When Lori Senecal joined Crispin Porter + Bogusky in 2015, she was tasked with overseeing the global growth and expansion of CP + B. Since then, she has made tremendous success in the company. She appeared on the 2017 list of the Most Creative People in Business. Her influence in the business world is as a result of the compelling success as a global CEO. Let’s look at some of her milestone achievements before joining CP + B.



Who is Lori Senecal?




It is not hard to see why Lori maintains sharp leadership, marketing, and advertising skills. She attended the prestigious McGill University to study a bachelor degree in commerce, with specialization in Marketing and Finance. She immediately developed a sense of creativity and digital innovation, which would propel her to highest roles of business administration and management.




Her recent awards were in 2017, where she appeared among the Top 100 Leaders in Media, Marketing, and Tech. On the same year, she featured on the Top 20 Women in Marketing List and the list of Fast Company Most Creative people in business. See,





Career Prior to Joining CP + B




With about two decades of business experience, Senecal started her career at McCann Erickson, a New York-based company, as a co-founder. She would later assume the presidency role of the company in July 2007.




She also worked as the Global Chief Innovation Officer at the McCann Worldgroup from 2006 to 2007, the same time she started her role as President of McCann Erickson, NY.




Among her most prominent positions was at the Kirshenbaum Bond Senecal + partners. The company had been operating for 22 years under the name Kirshenbaum Bond & Partners. Her entry saw the company rebrand to Kirshenbaum Bond Senecal and Partners. Doubling up as a CEO and partner, she was in charge of overseeing the company’s $700 million empire.




Her Role at CP + B




Lori is responsible for the company’s compelling growth. According to Bloomberg, from 2015, she has used her broad base of entrepreneurial and innovation skills to fuel the company’s growth. Indeed her global role has seen CP + B maintain a global appearance with ten international offices. The firm is still expected to continue growing under her leadership. Follow Lori on Twitter.

The Awesome Dating App Revitalization That Whitney Wolfe Started

When Whitney Wolfe started brainstorming about how she would change cyberbullying online there would be a brand new platform that stood out for her. She wanted to take a first-hand approach to tackling what women were going through. She wanted to create a feminist movement where women would have their own social network. This app that she had in her mind would be called Mercy. This would be her departure from dating apps altogether after she won her lawsuit with Tinder.

This was an ideal that she had in mind, but the dating world would call her back, and she would go another round with a completely new dating app, but something would change this time around. Instead of working with someone else and starting another partnership Whitney Wolfe would harnessed her vice president marketing skills that she picked up in her previous job as co-founder of Tinder and explored the possibility of creating her very own dating app.

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This time Whitney Wolfe let her creativity shine through. She would create a colorful app that would have a logo that people could remember. When she created Bumble and made connections to a hive and a buzzing of bees analogy that would hit home with singles. People would take interest in this immediately. It would become one of the hottest things around for the millennial generation, and Whitney Wolfe would find herself back in the spotlight again.

The spotlight appears to be the place where Wolfe is finding the most comfort. There was a spotlight on Whitney Wolfe by a number of magazines when she posted pics of the Oscar de la Renta dress that she would wear for her wedding. More pics would come from this union with Michael Herd off the Amalfi Coast for the reception, and this would also give Wolfe another spotlight moment in 2017.

By the time that 2018 rolled around Wolfe would be practically bathing in a spotlight as she opened the creative minds of the rest of her predominantly female staff. Bumble Bizz and Bumble BFF would be the elements that would result from the brainstorming sessions that would occur inside this Austin headquarters.

Wolfe would prove herself to be the entrepreneur that could not be held down by sexual harassment. She has shown a triumphant spirit that has risen above what anyone may have thought she could do. This is groundbreaking app development for the dating community.


Earning awards, completing successful mergers and acquisition, and maximizing the investment potential of clients has been a ket to the success of Fortress Investment Group

Fortress Investment Group is a preeminent global investment management firm that is part of the private equity, credit, liquid markets, and traditional management of assets.Created as a private equity firm in 1998, and located in New York City, Fortress Investment Group was co-founded by Randal A. Nardone, Wesley Edens, Rob Kauffman, Michael Novogratz, and Peter Briger. Fortress handles alternative assets in credit funds, private equity, and liquid hedge funds. Fortress manages the assets for over 1,500 institutional investors and private clientele. Randal A. Nardone is the current Chief Executive Officer at Fortress Investment Group and has held that non-interim CEO position since 2013. Nardone had inherited the CEO position in 2011 under the designation of interim CEO. Fortress Investment Group was the first company to convert from a private equity firm to a public equity management firm, when Fortress began trading under the ticker symbol, FIG, in early 2007.

Fortress Investment Group was able to increase their investment growth quickly; Fortress and their private equity funds made Fortress a nearly 40 percent return from 1999 to 2006.Regarding acquisitions, SoftBank Group Corp (SBG) — the current parent company of Fortress Investment Group — purchased Fortress Investment Group for over 3 billion dollars. The acquisition of Fortress by Softbank did not directly affect the executive status of Peter Briger, Wesley Edens, and CEO, Randal Nardone. SBG is located in Tokyo, Japan. And as reported by the Financial Times, the U.S. made SoftBank Group Corp relinquish their day-to-day management of Fortress Investment Group in 2017 before the primary regulatory body overseeing this deal between these two companies would allow SBG to procure Fortress. The Financial Times story also mentioned how SoftBank is limited in its management of the 38 billion dollars in holdings at Fortress Investment Group.

Some of the companies that Fortress has in their asset management portfolio include Drive Shack, Rail America, Brookdale Senior Living, New Senior Investment Group, New Residential Investment, Fortress Transportation, and New Media Investment Group.Randal Nardone, co-founder of Fortress, is the director of Alea Group Holding Ltd, Eurocastle Investment Limited, and Brookdale Senior Living, Inc. Fortress Investment Group oversees these companies under the umbrella of the firm’s portfolio.Over the years, Fortress Investment Group has received many awards for their impressive financial work. Fortress Investment Group was given an award for being a management firm of the year in 2014. The publication, Institutional Investor also acknowledged Fortress Investment Group as being an excellent firm that is eminent in the area of hedge fund managing. Also, Institutional Investor gave Fortress Investment Group the award of “Credit-Focused Fund of the Year” as well as other yearly awards.The Board of directors at Fortress Investment Group include Wesley Edens (co-chairman) and Peter Briger (co-chairman), Randal A. Nardone, David B. Barry, Douglas L. Jacobs, Michael G. Rantz, and George W. Wellde, Jr.

Lawrence Bender’s First Entry into the Film Industry

Chances are, most people are fans of Lawrence Bender even if they don’t realize it. If you are a fan of Good Will Hunting, Pulp Fiction, Reservoir Dogs, or Kill Bill, this means you like a movie produced by Lawrence Bender.

In addition to being a revered movie producer, Lawrence Bender also holds a degree in civil engineering from the University of Maine. He gained a love for dance in college as well, even pursuing the performance art until an injury permanently sidelined him.

Lawrence Bender worked as a grip in the mid-80s, but he made his production debut with the film Intruder in 1989.

Intruder is a horror slasher film. The film features Elizabeth Cox, Dan Hicks, and Renee Estevez.

The film is about the crew of a grocery store who have just learned that the store is being sold. The night crew of the store are ordered to mark down all the prices in preparation for the change of ownership.

One of the employees is stabbed to death at the end of the shift, creating a scenario where everyone realizes that one of their peers is a killer. The first half of the movie consists of employees being killed off one-by-one. Later, it is revealed that the co-owner of the store is the killer, and he doesn’t want to sell the store.

The film ends presumably with the killer getting away, blaming two of the other employees for the killing spree.

Since working with Tarantino on Reservoir Dogs, Lawrence Bender went on to produce a majority of Tarantino’s work. The only films not produced by Bender was Grindhouse, Django Unchained, and The Hateful Eight.

Bender and Tarantino started a production company together called A Band A Part. The company was in operation for over a decade, creating many of their collaborative works.

Mike Baur and His Tips for Getting a Successful Business

Mike Baur has an inspiring life. He is the co-founder of the Swiss Startup Factory. According to Mike Baur, you cannot be taught how to create a great idea for a business. These ideas will just come to you. Getting a spontaneous idea for a business is better than the one you keep on trying to find. Most people have great ideas but do not implement them because they do not know that reaching people today is simple. You can set up a website in a short time and communication today is cheap. For you to be successful in business today, you should learn to trust and not be afraid of failure. Ignoring what others say while you work hard will also help in the success of any startup.



Mike Baur advises that when you fail in any business venture, you get up and fail better. That is the only way you will learn and get to grow a successful company. At some point during your failure, you will learn, analyze and stop failing. Preserving is not easy. However, during the dry spells, is when determined entrepreneurs are separated from the ones who do not want it. When you overcome this period, you will get up a stronger person and entrepreneur.



Mike Baur and his partner Max Meister have created the successful Swiss Startup Factory. They have used their skills and professional experience to come up with this successful company. Ever since the creation of the company, they have helped the upcoming entrepreneurs with the mentorship, connections, and resources required in making their businesses successful. Mike Baur took the plunge in co-founding the Swiss startup because he had seen that there was a gap in the market for a firm of this nature. Moreover, the rift existed in the area of his expertise, and he had a passion for participating in those activities.



Mike Baur got his business degrees from the Rochester University and Bern University. His banking career began when he was only a teenager. In the year 1991, when Baur was 16, he was an apprentice at the Union Bank found in Switzerland. When he was working there, a hiring manager explained to him the path that he would expect during his UBS career and the promotions he could anticipate. However, Mike did not take that path. He continued to work for the bank and advised the wealthy investors. In 2014, however, after working in the bank industry he collaborated with a fellow graduate from Bern University, Max Meister. They then created the successful business they are running to date.

Ricardo Tosto Talks About The New Laws Affecting Firms Across Brazil

Ricardo Tosto is a well-known lawyer from Brazil who has worked with a wide range of clients through the course of his career. He is considered to be an ace lawyer and someone who is incredibly well versed in the field.

In a recent article, Ricardo Tosto spoke about the new law in Brazil which makes the process of regularization of assets abroad much more streamlined.While talking about the subject, he also questioned whether or not this kind of exchange would prove to be beneficial to lawyers that work internationally, and the impact that it would have on the legal industry within Brazil.

Often, legal firms that belong to Brazil have centers in other parts of the globe. A lot of the prominent law firms operate internationally as well, which is why the impact of the new law comes into question. According to Ricardo Tosto analysis, the law will overall have a better effect on the field and the firms that operate in international territories. It will give way to a system that is more standardized, and which will enable the proper use of Brazilian resources for the benefit of the offices within the country.

The law also works to reduce the amount of cross-border and money laundering crimes that are being committed. Companies that have local and international offices have been known to launder the money off to another country to avoid taxes, which has, in turn, had a bad effect on the economy of Brazil. The new law place harsher restrictions on companies thereby making money laundering harder. This will hopefully keep the money earned within the country itself, thus contributing to the Brazilian Economy.

Many other business leaders and lawyers across the country also agree with the views that Ricardo Tosto holds about the field and the impact the law will have on it. To them, this new law will facilitate a good amount of development to the Brazilian sector of the field, enabling a stronger focus on the offices that are located within the country itself. This will also encourage more investment into the local centers of the law firms, rather than its international branches.

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Can Help You Become a Homeowner

If you are looking at becoming a homeowner, you might be confused as to what youa are going to need and what you cn do in order to get the most out of your experience. Nextbank may be able to help you get the home you want.

Work History

One of the biggest things you will need to get a home loan is your work history. They not only want to know that you are making a living that will pay for the home now, but that you will continue to make the payments later on. this means you should have a work history that is clean and doesn’t have a lot of jumping around. If you do, then you may not be able to get your home without a co signer or without a large down payment.


Credit is a big deal to most banks. They want to see that you pay our bills and you don’t just make a ton of them and walk away. That is why it’s important to look at what your score is before you start the process. Nextbank is one of those lenders that will overlook a lower credit score if you have a steady job and you have proof that you are changing how you do things. They understand that sometimes things happen and will try to work with you on your scores and get you that home you have always wanted.

Down Payment

If you are looking at buying with a lower score, you will probably need a large down payment. This might seem like it’s going to be a big deal, but you will probably find that you are doing okay with just a simple tax return or with any money you may have saved already.

There are a lot of things to think about when you are looking at getting a home loan. Netbank can help you to navigate the hard stuff and get the home taht you want. All you need to do is make sure you are following the steps they lay out for you. Then you will be a homeowner in no time.

Achievements Of Robert Ivy As An Architect

Robert Ivy is a graduate of the University of the South where he graduated with Bachelor of Arts in English. He has Masters of Architecture from Tulane University. Robert Ivy was appointed as the Editor in Chief of Architectural Record in 1996. He has also served as a Vice President and Editorial Director of McGraw-Hill Construction Media. He has also won various awards and honors as an editor and architecture.

CEO Robert Ivy has suggested that one of the ways to overcome the complex health issues in the current generation can be done through proper design. He said that there is the benefit of using stairs rather than elevators. Walking through the stairs is a beneficial exercise activity. Buildings can also be designed in a way that allows natural light to enter the building. The fresh air, natural air, and light can change the perception of a person about the workplace. The productivity and the performance of people in such an environment can significantly increase. Architects and health officials have come together to discuss the health benefits of design.

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Biophilia integrates Seattle Children’s Hospital “Building Hope” expansion. The design was invented by Erich Fromm, a German social psychologist. The design has made the place attractive and playful for the children. The visitors are also impressed by design. The floor of the facility is designed with a paw print and brass leaf which makes the visitors stare in disbelief of such a wonderful sight. The walkways connecting the rooms within the hospital is curved softly. The design has improved the view of the treatment areas according to The murals set the children’s mind to discover and imagine things. The New Buckingham County Primary and Elementary School design is based on the study of how to prevent obesity among children. This building in Charlottesville, Virginia, is as a result of collaboration between Dr. Matthew Trowbridge and the VMDO Architects to understand how design can be integrated into reducing the rate of childhood obesity. The statistics have indicated that the rate of Alzheimer’s disease and Related Dementia would increase by 1.7 million by 2025. The answer to this health challenge is the innovative ‘light therapy’ in California. The design is meant for the dementia care facilities. The research shows that lack of exposure to bright light contributes to the disruption of the circadian system. Bright light can offer a solution to those people who have Alzheimer disease and help them to overcome the sleeping disorder.

The American Institute of Architects happens to be a professional organization that consists of tons of different architects from all over the United States. The main headquarters for the organization is located in Washington DC. They have more than 90,000 members around the world.


Jeremy Goldstein- Winning the Hearts of Employees

Recently, most of the cooperation has stopped issuing of stock options to their employees. Many firms do this to save money, but to others, the decision is more complicated with significant problems making the companies shun out on this benefits. According to Jeremy Goldstein Companies fear the dropping of the company stock value making it impossible for the employees to enjoy and exercise their options. Additionally, the business has to report to the shareholders on any associated expenses risking the possibility of experiencing overhang. The employee has opted to receive better compensation method and avoid on company stock.


The economic downturns have made stock options less stable and worthless making it hard to gain any significant income. Stock options have become an accounting burden to many firms since they incur associated costs making them more expensive than obtaining a financial advantage. An employee would opt to receive a salary hike than get a share in the company stock since an increment gives more benefit says, Jeremy Goldstein.


However, stock options, as kind of compensation are still valuable and preferred than equities, additional wages or even better insurance coverage. This is because with training and seminars it easy to understand the concept of stock options and the way they provide all employees with an equivalent value. The rise of stock options value boasts the personal earnings of an employee. It motivates employees to focus and prioritize on growing the value of the corporation share making the company more successful. This is by working harder to satisfy the existing clients, develop innovative services and attract desirable clients. Internal Revenue Service rules make it harder for companies to supply equities to their employees. It usually applied to the companies that develop high reward for their top executives, and it may lead to higher tax burdens with stakes but not with stock options.


The best option is for companies to get the right strategy when issuing the stock option to avoid unwanted costs and minimize the ongoing and initial expenses overhang. Learn more:

Jeremy Goldstein offers the best legal advice to various companies regarding their employee’s benefits. He is a business lawyer and boasts of 15 years of experience, and he established his Law Firm located in New York. Jeremy Goldstein has played vital roles in various top companies that involved significant transactions. He has worked with Duke Energy, AT&T, Verizon, Merck and Bank one. Goldstein is a board member of Fountain House which is a non-profit and prestigious law journal.

Dr. Mark Mckenna Is Earning Recognition For His Incredible Medicine Infused businesses

Dr. Mark Mckenna has been making waves int he world of business over the past decade thanks to his several successful startup companies. Not only has Dr. Mark Mckenna been highly successful in business, but he is a highly qualified medical practitioner as well. Mark spent many years studying medicine and practicing at the Universty of Tulane before earning his medical degree. Today he is licensed and has received certifications from some of the most prestigious boards in the country. Mark also learned a great deal from his father working at his private practice, which he joined right after earning his medical degree.

Much of Mark’s desire to joint he medical field came from watching his father throughout the years when he was a child. Dr. Mark Mckenna had the drive necessary and the intellect to excel in his studies and his practice, but he eventually realized he wanted to do more. He enjoyed his work, but he was sure he still had more to give. This is when he decided to try his luck at starting his own business with the help of his father. His first company was a real estate firm, which was incredibly successful. McKenna Venture managed to earn Dr. Mark Mckenna millions before he lost it to Hurricane Katrina. This was not a setback for Mark, however, as his determination to succeed was endless.

Today, Dr. Mark Mckenna is enjoying his new company, OVME. This medical wellness company is unique since it focuses on delivering its treatments to patients in their homes, rather than patients needing to come to the doctor’s office. This saves Mark’s clients time and money, but even more than that, fear. There is a huge number of people out there who hate going to the doctors, especially adults. By creating a company that will bring the products and treatments to the client, he can reach more people with his medical ideas and improve more lives. OVME currently operates in a select few cities, but expansion is coming soon according to Dr. Mark Mckenna.